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Confirmed

Take-Two Trademarks Macca the Gator

Adam B.

Published November 8, 2026.

CONFIRMED. Take-Two filed 26 trademark applications with the US Patent and Trademark Office on October 29 and 30, 2026, including the first US filings for Macca the Gator, the alligator mascot already sitting inside the $399.99 Collector's Box. Game Empress found the batch in the USPTO's public records, and no other outlet had reported them before today.

What did Take-Two file on October 29 and 30?

All 26 applications were filed by Take-Two Interactive Software, Inc. and logged in the USPTO's public trademark database. Unlike the batch from the day before, these are "design plus words" marks, meaning they protect stylized logos rather than plain words: the "Vice City" logo with underlined letters, the Rockstar "R" with its five-pointed star, and the "VI" logo with palm trees.

MarkFilingsWhat they cover
Vice City (logo)10Video games, online game services, sunglasses, jewelry, printed matter, bags, glassware, clothing, toys, lighters
R (Rockstar star logo)6Music recordings, jewelry, printed matter, bags, clothing, lighters
Vice City Leonida (logo)5Sunglasses, jewelry, printed matter, bags, glassware
VI (logo with palm trees)3Jewelry, bags, lighters
Macca the Gator (word mark)2Toys and figures, glassware

The day before, on October 28, Take-Two filed the first batch: plain word marks, mostly "Vice City" and "Vice City Leonida." USPTO records show 17 applications that day, while TalkEsport, which reported that batch first, counted 16. Across the three days, Take-Two filed more than 40 GTA 6-related applications.

Who is Macca the Gator, and why does he have his own filings?

Macca the Gator is the only new name in the October 29-30 batch, and he is GTA 6's alligator mascot. Take-Two filed the name as a plain word mark in two product classes: toys, covering action figures, plush toys, playing cards, puzzles and board games (serial 50189569), and glassware, covering shot glasses and mugs (serial 50189508).

The character is already on sale in one form. The $399.99 Goodtime State: Vice City Collection, the Collector's Box that does not include the game, includes a 6-inch Macca the Gator figure. We broke down everything in that box in our Ultimate Edition upgrade guide.

Which of these products are already on sale?

Trademark applications come in two types. An "intent to use" filing reserves a mark for products that are not on sale yet. A "use in commerce" filing states the products already exist, and the applicant has to give the date it started using the mark.

Take-Two filed 10 of the 26 as already in use. For six of them, it gave the same first-use date: October 8, 2026. Those six cover "R" jewelry, bags and lighters, "VI" jewelry and bags, and "Vice City" lighters. That timing fits the GTA 6 merchandise collection that surfaced on the Rockstar Store in early October, which included tote bags, a "Vice City" lighter and a keychain.

Two of the "Vice City" logo filings reach much further back: the ones for video games and online game services claim first use on October 29, 2002, the day the original Vice City launched in North America. The "R" filings for printed matter and clothing claim first use in 1999 and 2001.

What is the "R" music filing about?

The remaining filings are intent-to-use, including one that stands out: the "R" star logo for music, covering audio recordings, CDs, vinyl records and downloadable music files (serial 50191187). Take-Two has not said what it plans to release under that filing, and the application itself does not say.

OUR TAKE. A protected "R" for vinyl and downloads is the paperwork a company files before official soundtrack releases. Nothing is announced, but the filing keeps that door open.

What do the filings not confirm?

None of the 26 applications has been approved. When Game Empress checked the records, every one was still waiting to be assigned to a USPTO examining attorney. A filing protects a name or logo for the products listed. It is not an announcement, and companies routinely file for products that never get released.

What the batch does confirm is the shape of the business around the game. The game itself is $79.99. Around it, Take-Two is protecting sunglasses, jewelry, shot glasses, plush toys and vinyl records, the same push that has Miami dressing itself as Vice City for launch. The full record of what Rockstar has confirmed about the game itself lives in our GTA 6 confirmed details tracker.

Frequently Asked Questions

What GTA 6 trademarks did Take-Two just file?

CONFIRMED. Take-Two filed 26 trademark applications on October 29 and 30, 2026: 10 for the Vice City logo, 6 for the Rockstar "R" star logo, 5 for the Vice City Leonida logo, 3 for the VI palm-tree logo and 2 for Macca the Gator, according to USPTO records found by Game Empress.

Who is Macca the Gator in GTA 6?

CONFIRMED. Macca the Gator is the name in Take-Two's new trademark filings, covering toys and figures in one application and glassware in another. REPORTED. The character is GTA 6's alligator mascot, and a 6-inch Macca figure is already included in the $399.99 Collector's Box, per the box's reported contents.

Are the new GTA 6 trademarks approved?

CONFIRMED. No. All 26 applications were still waiting to be assigned to a USPTO examining attorney when the records were checked, so none has been approved, and a filing by itself does not announce any product.

Does the Macca the Gator trademark confirm GTA 6 plush toys are coming?

NOT CONFIRMED. The toys filing covers plush toys, action figures, playing cards, puzzles and board games, but a trademark filing does not confirm any of those products will be released. OUR TAKE. Filing three weeks before launch, with a Macca figure already in the Collector's Box, makes standalone Macca merchandise more likely than not.

Why do six filings say the products were already in use on October 8, 2026?

CONFIRMED. Six applications were filed as "use in commerce" with a first-use date of October 8, 2026, which means Take-Two told the USPTO those products, covering "R" and "VI" jewelry and bags and "Vice City" lighters, were already being sold from that date.

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